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Updated and effective date: June 14, 2023. 

Privacy Policy

About the Company

Embrace Audio Lab Inc., the operator of XROUND audio (hereinafter "we"), respects your privacy and values our relationship with you.

When you visit our store, which is established by us and authorized by our SaaS service provider SHOPLINE (hereinafter referred to as “SHOPLINE”), we may collect, process, and use your personal data (including that of your employees and/or representatives or personnel acting on your behalf).
If you browse or make purchases on the store, we may also collect, process, and use your personal data. We fully understand the importance of personal data to you and are committed to ensuring the integrity and security of the store.
This Privacy Policy describes the types of personal data we collect about you, how we use this information, with whom we share it, and the choices you have regarding our use of this information.

This Privacy Policy will help you understand the following topics:
 

  1. What we collect

  2. Information you provide

  3. How we use personal data

  4. How we use cookies and other similar tracking technologies

  5. How we process, share, transfer, and disclose personal data

  6. Your rights and choices

  7. How we protect personal data

  8. How we update this Privacy Policy

  9. How to contact us

What We Collect

We may obtain personal data about you from a variety of sources. This includes information collected when you interact with our store or visit and/or use our social media or networking pages (or related stores or apps, such as Facebook or Instagram).
Our products are also sold in many department stores or other types of physical retail locations. If you are a member of our store, we may collect information when you purchase from these physical stores, or when you visit our online store, social media pages (or corresponding stores or applications).
We may also automatically collect certain information about your device or usage through technologies such as cookies, web server logs, and web beacons.

 

Categories of Information You Provide

 

​​The categories of personal data we may collect from you through our store may include:

  1. Identifiers:
    (1) Personal identifiers (such as member name, address, phone number, email, etc.);
    (2) Financial identifiers (such as credit card or bank account details);
    (3) Government-issued identifiers (such as national ID number, tax ID, passport number, etc.).

  2. Personal Characteristics:
    Descriptive personal information (such as gender, date of birth, body measurements, etc.).

  3. Social Circumstances:
    (1) Housing and facilities (e.g., residential address);
    (2) Property ownership (e.g., owned or controlled movable assets);
    (3) Immigration status (passport, work permits, residency documents, etc.);
    (4) Lifestyle habits (e.g., types of consumer products used and service preferences);
    (5) Membership in charities or other organizations (e.g., participation in associations, clubs, or volunteer groups).

Information You Provide

You may choose to provide personal data to us in a variety of ways, such as when you register on our store, make a purchase through our store, or interact with our social media platforms (or their associated storefronts or extensions). The types of personal data you may provide to us (as applicable) include:

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  • Contact information (e.g., name, postal address, email address, mobile or other phone numbers, mobile service provider);

  • Age and date of birth

  • Gender and preferred language

  • Ethnicity, gender, and preferred language

  • Username and password

  • Payment information (e.g., your payment card number, expiration date, shipping address, and billing address)

  • Purchase history

  • Product preferences and communication preferences

  • Content you provide (e.g., photos, videos, comments, posts, survey responses, and reviews)

  • Information provided when visiting our social media pages (e.g., your name, profile photo, likes, location, friends list, and other information described on the registration pages of social networks or apps, or geolocation details when using our mobile app)

  • Device identifiers, such as information about your device like MAC address, IP address, or other online identifiers.

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You voluntarily provide your personal data to us; however, if you choose not to provide it, you may not be able to access certain services or promotional offers.

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Why We Collect Your Personal Data

 

We collect your personal data for specific purposes in order to provide you with products or services, including but not limited to:

(1) Consumer and customer management and service;

(2) Consumer protection;

(3) Online shopping and other e-commerce services;

(4) Verifying your personal identity (e.g., to protect you from fraud and other criminal activities);

(5) Resolving various types of disputes (including but not limited to consumer disputes, intellectual property disputes, etc.);

(6) Enhancing secure transaction behavior;

(7) Collecting outstanding debts;

(8) Notifying you about business opportunities, products, services, and updates;

(9) Detecting and protecting you and the store from errors, fraud, or other criminal acts, and monitoring legal compliance risks;

(10) Investigating potential illegal activities involving personal or property safety and breaches of agreement;

(11) Enforcing terms and conditions and return/exchange policies;

(12) Acting in accordance with legal obligations;

(13) Other purposes that you consented to at the time your data was collected.

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How We Use Personal Data

We may use the information you provide for the following purposes:

  1. To send you promotional content or other communications;

  2. To provide you with the information and services you request;

  3. To contact you for follow-up or to confirm your orders, appointments, returns, or refunds, and to send you other non-marketing communications related to the products and services we provide;

  4. To process your payments and/or transactions;

  5. To create and manage your account, including access to your purchase history;

  6. To respond to your inquiries;

  7. To customize advertising on our store, social media shops, and elsewhere based on your interests and history;

  8. To communicate with you and manage your participation in special events, contests, sweepstakes, campaigns (if any), surveys, and other offers;

  9. To operate and communicate with you via our social networks or [mobile applications];

  10. To operate, evaluate, and improve our business (including developing new products and services, enhancing and improving our existing products and services, managing our communications, analyzing our products, performing market research, data analytics, and customer relationship management programs, and conducting accounting, auditing, and other internal functions);

  11. To comply with applicable legal requirements, relevant industry standards, and our policies;

  12. To avoid duplication and ensure the accuracy of your information by periodically performing data cleansing, linking, or merging our records internally or via our service providers.

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We may also use the information in other ways, in which case we will provide specific notice at the time of collection.

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If you provide us with your personal data, we intend to use it for direct marketing purposes, such as informing you about the availability of our products and/or services. However, we will confirm at the first point of contact that you do not object to receiving such marketing messages. If you do object, you may express your preference at that time or opt out of receiving such communications at any time.

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If you have provided us with information and have explicitly consented to such use, we may use the types of personal data listed in the “Information You Provide” section above for direct marketing purposes.

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Direct marketing communications may be sent to you via various channels, including:

  • Telephone, postal mail, email, SMS, mobile apps, web applications, social media storefronts, and other communication methods.
    [Note: Include all applicable methods relevant to your business.]

With your consent, the personal data you provide in a form or during subscription confirmation may be used for the above-mentioned marketing purposes.
Our handling of any data transfer issues described in this section will be consistent with the provisions outlined in this Privacy Policy.

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If you do not wish for your personal data to be used for direct marketing, you may opt out at any time by following the procedures described in the “Your Rights and Choices” section below. Upon your request, we will cease using your personal data for direct marketing at no cost to you.

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We will only use your personal data for direct marketing in accordance with the Personal Data Protection Act of the Republic of China (Taiwan). Our direct marketing communications may take several forms, including but not limited to promotional mailings, emails, and SMS messages, as further detailed in the following subsection.

How We Use Cookies and Other Similar Tracking Technologies

(1) What are Cookies
Cookies are small files stored on your computer, mobile phone, or other smart devices by the store server when you log into or browse the store. These files typically contain identifiers, the store name, and some numbers or characters. When you visit the store again, it can recognize your browser via the Cookie. Cookies may store user preferences and other information.

(2) How We Use Cookies
When you use our store, we may collect information such as your device model, operating system, device identifiers, and login IP address through cookies or similar technologies. We may also cache your browsing and click data to understand your network environment.
Cookies allow us to recognize your identity when visiting the store, continuously optimize the store’s usability, and customize content based on your preferences.
You may change your browser settings to refuse cookies from our store; however, doing so may affect your ability to use certain store features.

(3) How to Manage Cookies
You can manage or delete certain types of tracking technologies based on your preferences. Many web browsers provide a “Do Not Track” feature that allows you to send requests to websites indicating that you do not want to be tracked.
In addition to the controls we provide, you can also enable or disable cookies through your web browser. Most browsers allow you to disable all cookies or only third-party cookies.
By default, most web browsers accept cookies, but these settings can be changed. For more details, please refer to the “Help” section of your browser or your device’s documentation.
 

[Note: Be sure to verify this list based on the actual COOKIE list in your store, as suggested by SHOPLINE’s Privacy Policy.]

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The following links provide instructions on how to control cookies in all major browsers:

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If you are using any other browser, please refer to its documentation for guidance.

On our store, you can delete existing tracking technologies by clearing your browser cache.

When you browse the store without logging in, we may collect cookies necessary to enable browsing functionality, in order to provide relevant services.

Please note that if you refuse to use or delete existing tracking technologies, you will need to manually update your user settings each time you visit. This may result in a reduced user experience, and certain features may not function properly.

How We Process, Use, Share, Transfer, and Disclose Personal Data

(1) Processing and Use
Some features of our store may be provided by third-party partners, and we may entrust them (including technical service providers) to process certain personal data on our behalf. For example, when you use automated payment features, we may request third-party payment providers to process your credit card information; when using SHOPLINE payments, service providers may process your and your customers’ personal data for KYC and transaction monitoring.

We sign confidentiality agreements with these third parties to govern data usage, processing periods, and responsibilities, and require them to process data according to our instructions and this privacy policy. If you or your customers do not consent to such data processing, relevant services may not be available.

(2) Sharing

We do not share personal data with any third party unless one or more of the following situations exist:

[Note: Include all that apply to your business]

  • At your request or with your prior explicit consent;

  • Related to fulfilling our obligations under laws and regulations;

  • Directly related to national security or defense security;

  • Directly related to public safety, public health, or major public interests;

  • Directly related to criminal investigation, prosecution, trial, and enforcement;

  • For protecting your or others' life, property, or other major legitimate rights and interests, where it is difficult to obtain the individual's consent;

  • The personal data involved is disclosed by you to the public;

  • The personal data involved is collected from lawful and publicly disclosed information

  • Sharing with SHOPLINE and its affiliates: In order to provide you with SHOPLINE products and services, make recommendations that may interest you, resolve account issues, and protect the personal and property safety of our affiliates, other users, or the public, you acknowledge and agree that we may share your and your customers’ personal data with our affiliates. We will only share personal data to the extent necessary and for purposes specified in this Privacy Policy. If we share sensitive personal data or if our affiliates intend to use personal data for different purposes, we will obtain your separate authorization and consent again.

  • Sharing with our third-party partners: We will only share personal data for legitimate, lawful, necessary, specific, and explicit purposes, and only the personal data necessary to provide relevant services to you or your customers. We will not share personally identifiable data unless required by law or regulation.Typically, these third-party partners are also data controllers, and will process personal data in their own systems upon obtaining your consent. Such partners may have their own separate privacy policies and user agreements.

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[If you use third-party marketing apps to collect buyer activity on your store, insert here.]

In addition, while using our store, we may use third-party features or services, including Apps Store, payment gateways, or logistics service provider applications. Please note that such features or services are provided by third parties. The rules and procedures described in this Privacy Policy do not apply to such third-party features and services. Any information you provide to such third-party stores or services will be provided directly to those service providers.Even if you access them through our store, you must comply with the applicable privacy policies and user agreements of those third parties, if any. We are not responsible for the content of any third-party stores or the personal data and security policies of such third parties. Before providing any personal data to a third party, you should read and understand their privacy policies and user agreements.

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(3) Transfer

In principle, we do not transfer the control of personal data to any third party, except under the following circumstances:

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  • At the request of the data subject, or with your prior explicit authorization or consent;

  • To fulfill our obligations under applicable laws and regulations;

  • Directly related to national security or defense security;

  • Directly related to public safety, public health, or significant public interest;

  • Directly related to criminal investigation, prosecution, trial, or enforcement;

  • To protect the vital legitimate rights and interests of you or others, where it is difficult to obtain the individual's consent;

  • Where the personal data involved has been disclosed by you to the public;

  • Where the personal data involved is collected from lawful and publicly disclosed information;

  • Where transfer occurs due to a change of operating entity resulting from acquisition, merger, reorganization, or bankruptcy.

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Note: If data transfer is required for any of the above reasons, we will inform you of the purpose and type of information to be transferred and the recipient before the transfer (and notify you if sensitive information is involved), and obtain your consent, unless otherwise stipulated by laws or regulations. The transferee shall continue to fulfill the obligations related to personal data as set forth in this agreement. If we go bankrupt or cease operations and there is no transferee, we will delete or anonymize your personal data.

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(4) Public Disclosure

In principle, we do not disclose your personal data to the public or to undefined groups, but we may disclose your personal data in accordance with our agreement with you or as required by applicable laws and regulations.

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Minors

This store is not intended for individuals under the age of 18. We do not knowingly collect personal data from children. If you are a parent or guardian and believe your child has provided us with personal data, please contact us at the address provided above to request deletion.

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Your Rights and Choices

For the personal data we collect from you, we provide you with certain choices regarding how we use that information and how we communicate with you. To update your preferences, request removal from our mailing lists, or submit a request, please contact us using the instructions provided below.

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  • Email Opt-Out Statement

You may opt out at any time by clicking the unsubscribe link included in our marketing emails, or by contacting us as described in the “How to Contact Us” section below to request that we stop sending you marketing communications via email. You may also opt out by sending a request to [insert your store’s customer service email address] to stop receiving our marketing emails. [Note: Or insert alternate opt-out instruction if applicable]

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  • SMS Opt-Out Statement

You may contact us using the methods described below to request that we stop sending you SMS messages.

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  • Social Media App Opt-Out Statement

To remove or delete our social media app from your social network account, please follow the instructions provided within the respective platform. For Facebook: Please refer to instructions provided in the Facebook Help Center.

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  • Geolocation Information

When using our mobile application, you may be asked to share your geolocation through the app. You can choose not to share your geolocation details by adjusting your device’s location services settings. To disable location sharing, follow the instructions on your device; otherwise, contact your service provider or device manufacturer.

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  • Withdrawal of Consent

You may withdraw any consent you have previously provided to us, or object to the processing of your personal data on legitimate grounds at any time. We will apply your preferences going forward. In some cases, withdrawing your consent to the use or disclosure of your personal data may result in limited access to certain products or services.

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  • Withdrawal of Consent

We may retain and use your information as necessary to fulfill the purposes described above. You have the right to request access to and receive details about the personal data we maintain about you, to update and correct inaccuracies in your personal data, and to block or delete such information as appropriate. In certain cases, your right to access personal data may be limited by applicable local laws. Before granting access or making corrections, we may take reasonable steps to verify your identity. You may submit a request by sending an email to [insert your store’s customer service email address] [Note: Include reference to your Data Protection Officer, if applicable] to request to view, modify, or delete your personal data.

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How We Protect Personal Data

We maintain appropriate administrative, technical, and physical safeguards intended to protect the personal data you provide against accidental, unlawful, or unauthorized destruction, loss, alteration, access, disclosure, or use. However, no system can be perfectly secure or completely free from risk, and we cannot guarantee that your information will remain secure under all circumstances, including during transmission to us or while stored on your mobile device.

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For information on how SHOPLINE retains and protects personal data,

please refer to the SHOPLINE Privacy Policy:
https://shopline.tw/about/privacy

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How We Update This Privacy Policy

This Privacy Policy may be updated periodically without prior notice, to reflect changes in our personal data handling practices. 

We will post a prominent notice on our store to inform you of any material changes to this Privacy Policy, and will indicate at the top of the policy when it was most recently updated.

How to Contact Us

If you have any questions or comments about this Privacy Policy, or if you would like us to update information we have about you or your preferences, please contact us via email at service@embracelab.com

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XROUND Inc. constantly innovates sound technologies and customizes the user experience, and we pride ourselves on redefining the sound and enhancing the audio experience. Our mission is to find the right sound for you.

ben.ku@xroundaudio.com

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